Tips To Handle Facebook Marketing

One of the important forums where you can start the online journey of your business is Facebook. Why? This is because you can have a large number of audiences available to target because of the maximum outreach of Facebook in all the parts of the world. Additionally, the variety of material that you can use on this forum is exceptionally large especially in comparison to the other social media forums available. Facebook is actually an opportunity that you should use for promoting your business and increasing the reach. In case, you do not use the Facebook for business promotion, you are actually letting go of a great opportunity that can do wonders for you if handled rightly.

Like everything, there can be two sides of Facebook too. Make sure you stay on the positive side to reap the benefits. To stay on the good side, you can follow these tips and they will help you in getting the best out of this forum.

Do Not Violate The Copyright Terms

In case, you are using the content or material, which is plagiarized or belongs to someone else, you can be in the negative books of the Facebook algorithm. You can expect your content to be removed, not shown to the audience or even warning can also be served to you for this purpose. This is because Facebook takes the violation of copyright and the overall copyright terms too seriously.

Even if you did not intend to use the copyright material but it is already available online, then you would still have to face the consequences, as the intention cannot be checked. It might lower the impact of your entire campaign too.

You even can’t have explicit reactions to be asked for in your Facebook posts. If you are going to do that Facebook is not going to like that and definitely, the reach of your post would be lowered resulting in lower levels of efficiency and overall spoiled reputation. Similarly, make sure you have an idea about the type of content that you can post on your page for attracting the customers.

Organic Reach Has Become Difficult

Organic reach means that you are not paying Facebook for the advertisement of your content and you are getting the likes, shares, and views on your Facebook posts on your own. This strategy has actually become more difficult with the changed policy of the Facebook algorithm. Now, the high importance would be given to the news and feeds of the real users. For this, the content from the friends and family of a particular Facebook user will be given higher importance, leaving lesser room for business advertisements etc. So, in order to capitalize on the small window of opportunity to become part of the news feed of your audience, you’ll have to post relevant content. Additionally, the quality of your content must be high whether you are posting text, videos, infographics or any other form of posts.

Competition Must Have To Be Considered

Facebook is a forum for every business and your competition is included in it as well. So, you should expect your competition to try as hard as you are trying to reach the target audience. But this increases the problems for you. Now, you’ll have to ensure that the quality of your posts is exceptionally good that it will outcast the posts from your competitors and you’ll get a chance to have your post displayed in the newsfeed. The process is not over yet. Once you get the access to the newsfeed, you’ll have to get the attention of the user too. Here too, the role of engaging and high-quality content is there. It is upon you how you create your content to keep the level of interest of your audience high.

Once you’ll get a better position based on your content, then you can feel a bit relaxed because continuous effort from your content generation team would earn you loyalty from your customers and then the role of competition would not remain as important as it could be in the starting days of the market.

Expensive Campaigns Must Be Avoided

If you are feeling that, your Facebook campaign has become too costly for you. Then this is because of some of the reasons. Firstly, you might not have targeted the customers properly, leading to a lack of access to the target audience. Secondly, you might not be checking the statistics of your posts and campaign that would have created problems for you. Thirdly, the boost duration set up for your campaign can be too lengthy reducing the overall impact that you could have got from this campaign. All these reasons can lead to high cost of the campaign and no results.

In order to manage these costs, you should keep a constant look at the statistics generating, so you can alter your content right away if the results being generated are not up to the mark. Moreover, you must know your audience clearly in order to get the best results. Furthermore, the small intervals of boosts of your posts can be more effective as compared to long intervals, so you must consider this aspect in mind as well.

You’ll have to manage the overall content of your campaign too. You can’t post irrelevant content. You can’t go for generalized or copied content, as it would automatically lead to lower reach and negative impact on your productivity.

All these aspects should be considered while posting on Facebook. Making sure that all these points are well managed, you can get better results and higher productivity. You can have professional help with managing your social media content too. The professionals know the forum better and can help you in managing it in a better way.

The post Tips To Handle Facebook Marketing appeared first on Bill Lentis Media.

Tips To Handle Facebook Marketing posted first on https://billlentis.home.blog

Twitter And Content Creation

Have you always had a knack with words and creating content has been your favorite to-do list ever since you were a little bean sprout? If yes, then you would have had this dream to create the best content possible for your readers and become their most reliable source of information on the web.

But like all things, you may have noticed that having the skill to write, alone would never be enough to get the ‘people’ to like your work. Instead you may have realized that there are some things that you’re missing, because you’re not getting the response you thought it would have warranted.

This is what this article will help you with. Down below we will discuss some major pointers that will help you learn the best way to use Twitter and write out the content that the general community of users would love to read. It’s not that hard if you get the hang of it.

To start out your journey, you need to make a survey. Make a list of the best content creators you can find and see what they’re up to? Is there something in their content or writing style that you’re probably missing? Then search for popular topics or specific hash-tags that people are enjoying reading about. And last, but not the least, record it somewhere! You can’t expect yourself to remember everything you’ve read. Make sure to capture all the neat details right now, so that you wouldn’t have to waste your time in the future.

I’ve neatly categorized the above three pointers down below. Give them a go and start your content creation journey.

The Pre Requirements

When you’re ready and all set to write out your content, the first thing that you need to keep with in your mind while you write is: Your blog’s specific niche, in other words, the target market you’re trying to write the information for. Search for pointers that would relate well with the categories your viewers are likely to enjoy. Writing too much about food in a blog that’s supposed to be about novel, would call in for a major disaster. Despite the fact, that we all love to eat, it would make your reader feel as if you’re not so sure about the direction of your content any better than they would have been.

If you’re a novel blogger, you need to give recent updates about the upcoming novels or the latest series by everyone’s favorite author. You can even leave a review about a novel you have recently read and share your thoughts about why it just had to be the best novel out there yet.

List The Best

Doing a little market research and knowing who’s in as the top content creator wouldn’t hurt. On the contrary it may just be the guideline you may require to get that necessary boost and write out the mot recommendable content of your life. We all have to start from somewhere, and nothing can set a better example than these ‘already successful creators of content’. So you can just whip up your speed by creating a Twitter list of these genuine gems.

For this, all you have to do is;

Click on your Profile picture and select lists from the drop-down menu and make up a brand new list. You can choose or decide to make the list private or public, whatever you like. In the end, just add in the perfect description of your list, so that you or the public (if you’ve decided for it to be seen by others) can know what the list is all about.

And the next time, you would need a good back up source as an aid to write out the content you require, just go to your list, and scroll. You can heart out the aspects that catch your attention and then come back to them later. Even if it doesn’t give you the specifics you need, it will surely give you a breather and set out your brain cells in the right direction, to write out your own content.

Twitter Search

All topics written on Twitter have these ‘hashtags’ marked over them. A novel blogger, for instance, would have #bookoftheday, or #blymyheart tagged over their blogs. These tags make it easier for people to know what to expect in the blog and make it just as easier to get searched. All you’d have to do is search your needed category over the search bar.

You can also save the search by clicking on the three dots in the far corner to give them a look later!

With time you’ll see that there are certain people who end up posting all the good stuff and that these people are the same ‘content creators’. If you find a content creator like that, close your eyes and don’t count to ten. Just add them to your ‘Best List’.

Organize And Record

No one has superpowers, specifically when it comes to memories. We humans tend to forget all the important stuff, despite all the guarantees we may give. It’ always best to keep the specifics recorded and luckily for us, we have many supporting apps like Google docs’ spreadsheets, where you can easily keep your data save and accessible. You can save the names, urls, pointers, sources and anything or everything that sounds physically important on this application. It’ll make it easier for you to go back and track out your steps or share the sources through either social media sites or emails.

Consolidate The Data

Timing out a particular schedule has always helped me out write the content I need perfectly. Set approximately 25-minutes aside to curate your content. You can either use the ‘Pomodoro’ technique or you can just as simply add a timer on your smartphone.

Scroll down your ‘Best list’ and spend the first few minutes to get your thought process straight. Highlight the major points and see what sets their blog apart from others.

Add these points to your record and get started.

As you must have noticed, Twitter has a way of being useful for us, content creators. With the ability to save searches and list out data, we will always be a step ahead and all ready to write.

You can also join in a community for Content Bloggers- a mix of entrepreneurs, experts, and newbies and create content, with them, without risking your sanity- a journey is always better with two people then one.

The post Twitter And Content Creation appeared first on Bill Lentis Media.

Twitter And Content Creation posted first on https://billlentis.home.blog

Tips For Becoming A Better Blogger

Blogging is one of the useful techniques for providing the customers with all the relevant information regarding their products and services of the company. You can provide them with an updated product line of your company and the insight into some of the prominent changes that you have adopted for better service provision. Moreover, blogs can also contain some of the solutions to the existing problems of the users that can be solved by using the relevant product. In other words, you can blog about anything from the product and service itself to the industry norms and the benefits of such norms for the users.

Additionally, blogging can also provide you with a way to show that you are updating your content on the regular basis, which is one of the essential aspects when it comes to the ranking of the website. Based on the dual benefits, blogging has become one of the powerful techniques when it comes to digital marketing.

By blogging, you can help the customers to establish a feeling of trust with your brands. The information provided in the blog can also compel them in doing the things that you suggest in your blog. Additionally, the blogs give a personalized touch to your communication, providing more emotions and good gestures from your company you them.

With all these benefits, you must definitely be thinking of enhancing your skills and becoming a better blogger. But how can you do that? In this article, we are going to give you some of the tips regarding blogging. So, let’s get started.

1. Quality Of Content Matters

If you think that you can manage to create the above mentioned relationship with your audience without posting anything relevant or worth sharing, then you are wrong. It is imperative that you’ll provide your audience with useful information that will help them by providing them insights to the particular industry or information about the particular product.

Additionally, another benefit of the good blog post is that you can engage more users with it and create more comments and discussion, which can trigger new dimensions and array of thoughts, leading to higher level of association of the brand with the people. Moreover, with high engagement and something productive, back linking will be higher, leading to even more results.

2. Don’t Be Formal

In a blog, people are not there to check your vocabulary, language skills or the formal style that you can have. People are just there to know something informative. In blogs, you must not use an overformal tone, as you would have witnessed on the websites of the company. It is necessary that you to ensure a conversational tone where the readers can enjoy the stuff and grab the information provided. Building up the relationship requires a friendly tone and showing that side of yours’ which you normally agree with your friends. Only then, you can expect the blog to produce results for you.

Another important thing is that you’ll have to be open about your likes and dislikes. Additionally, the characteristics and features of the product if discussed in a blog must be as original as you believe because faking additional features are going to show that you aren’t sincere in your claims and you don’t want to build any relationship with the customers rather aiming to sell your product.

3. Establish That You Know What You Are Talking About

Going for haphazard discussion on a topic, showing lack of research and knowledge is going to offend the readers. The readers are on your page because they believe that you are an expert on the field and you are going to help them on those particular issues. But if after reading your blog, they won’t get anything beneficial, and then you are probably at the losing end. Moreover, if you establish your reputation as an expert, there are more chances that the audience will buy products from you. Additionally, the audience will visit your blog regularly to learn from you and know the latest trends of the industry.

4. Relationship Building Tools

The blogs are basically the relationship building tools, which can help you in creating a specific type of relationship with your customers. There are high chances that the audience will reach at your blog through search engines, so by reading your blog, your audience must feel that you are genuine and providing advice for their benefit. Only then, they will be compelled to spend money. Similarly, some of the customers might reach your blog through the official website. In that case, the audience might be there for shopping but once they’ll have a good blog post explaining the benefits of purchase, they’ll definitely turn into the customers. So blogs are a relationship-building tool, which can generate specific actions from your audience.

5. Important For Search Engines

Blogs are favorites of the search engines as well. The blogs are easier to navigate and updated regularly. This makes the blogs important from the search engine perspective as well. You can expect more traffic on your website, if you have blog link on it. Adding blog links, links to social media pages and blog directories can prove quite helpful in improving the business ranking.

The post Tips For Becoming A Better Blogger appeared first on Bill Lentis Media.

Tips For Becoming A Better Blogger posted first on https://billlentis.home.blog

The ABC Of Affiliate Marketing

The number of people buying products and services online is on the increase. This makes the internet a good place to sell your products and services. Affiliate marketing gives you an easy way to sell online and tap into this huge market.

Affiliate marketing is performance-based. The company that owns the products or service pays the affiliate for each customer brought by the affiliate’s own promotion efforts. Affiliate marketing is a great sales channel for many businesses with an online presence.

Understanding affiliate marketing requires knowledge of the basics. We will refer to these basics as the ABC of marketing in this article.

“A” Stands For Affiliate

Many affiliate programs abound for different products and services. Many businesses have these programs and all you need to do is sign up to become an affiliate for a product or service provided by that company. You are not part of the business, you just sell their products. You can market and sell physical products or digital products like software that the buyer can download after payment. Your job is to promote the product or service and when a customer makes a purchase, you get a commission.

Be careful in choosing products you want to sell. Choose products you trust and try them out before you begin to market them. If you come across a product you are not familiar with, do some research to learn everything you can about it. Buy the product and use it so that you can promote it with first-hand knowledge. People will be more willing to buy your product if they know that you have used it and can vouch for its quality.

If you intend to use your blog for your affiliate marketing work, promote products that are related to your niche. Define your target market and ask them what they want through surveys and comments on your posts. Go for products that are in high demand. It will be easy for you to make a sale. Since your commission is only paid when customers buy your product, it is important to choose popular products. If you choose products that your audience does not want, you will end up wasting your time and you won’t get paid by the merchant.

“B” Stands For Businesses

The affiliate marketing industry is a very large one and provides an opportunity for anyone who wants to become an affiliate to earn money. With more and more online businesses becoming involved in affiliate marketing, you have the opportunity to work with these affiliate networks and businesses.

Companies like Amazon become very successful in online retail business through affiliate marketing. The good news is you can become an affiliate to these online retail companies and earn money. It is easy to become an Amazon affiliate.

Amazon’s affiliate program has been around for more than 20years. Amazon is a trusted brand so you can earn a lot as an affiliate promoting their products. Amazon is a very large market place and sells almost anything you can think of. This means their affiliate program has a wide range of products that you can promote. With commission ranging from 4 to 15%, you stand a good chance of making a decent income.

ShareASale is another popular affiliate networks. The platform has about 4,000 merchants listed with over a thousand of them exclusive to them. There are many offers to choose from and the site helps you determine the best ones based on the metrics. This makes it easy to compare offers.

Flexoffers is a big affiliate marketing network that pays affiliates faster than others in the industry. With over 10 years of experience in the field, they provide a wide range of features that will make your campaigns successful. They offer a variety of content delivery formats and you can choose from thousands of affiliate programs to promote. You are also assigned an affiliate manager to help you in your marketing.

ClickBank is a very popular company that sells virtual products that customers can download after purchase. You can earn a decent income working with them as an affiliate to promote their products.

“C” Stands For Commissions

As an affiliate, you get paid commissions when a customer makes a purchase. As an Amazon affiliate, your commission starts at 4% and increase as you sell more products. ClickBank can pay you up to 75% commission.

With these companies offering a wide range of commissions you need to review more than one before making your choice. Compare the products and services they offer and how much commission you will get for a specified volume of sale. But don’t be too obsessed with earning commissions from the very first day. Building a customer base takes time and efforts.

If a company offers popular products but offers low commission rate from the start, do not just write it off. You can still earn a lot from them because you will be able to sell more products and earn big in no time. It is better than working with a company that sells unpopular products but offers high commission rates. You may never get the commission because you will find it hard to sell the products.

Do not overlook high price products. If they are in high demand, you could earn a huge commission from successful sales of those products. The key is to achieve balance. Sell both low price and high price products. This way, you will be able to sell a wide range of products to a higher number of customers. This approach is the key to earning consistently in affiliate marketing.

Remember that many Companies will gladly pay commissions to you in return for selling their products and services. Affiliate marketing provides a great opportunity for you to earn huge income. The key is to choose the right niche, stay committed, and meets the needs of your audience.

The post The ABC Of Affiliate Marketing appeared first on Bill Lentis Media.

The ABC Of Affiliate Marketing posted first on https://billlentis.home.blog

The Benefits Of Using Social Media In Business

Introduction

Once upon a time, social media seemed to be a site for the provision of entertainment. People mainly visited social media sites for fun and not business. Social media has a major role in establishment of new and the promotion of either existing or new businesses. Social media is crucial in the advertisement of a brand’s products and business set-up. Social platforms and sites include; Twitter is used for blogging, Facebook, Instagram, MySpace and Google+ assists in Social Networking, and LinkedIn provides an avenue for collaboration, social networking and avenue for business collaborations, Drop box helps in document collaboration. YouTube is used in video hosting which will be essential when showcasing a business’ products and stating the core objective for people who aren’t used to reading articles and posts. The most common feature in all social media platforms is providing a general audience which is essential in any business. Social media marketing and advertising is a form of business promotion, most probably the most powerful form of promotion. The merits for employing social media in a business include;

Increased Brand Awareness

Right from introduction of the brand to several new people, social media has numerous advantages. Based on statistics, a population of over thirty percent relies on the social media sites to not only look for new brands but also explore the different existing products. This implies that, explanation and the display of your products on social portfolios will be a sure way of getting the required public attention suiting your business. This is essential in fortification of beliefs of clients who just got to know that your business exists and the products inclusive of services you major on. This ensures the new audience visits and revisits your site often.

Investigate Your Audience

With the use of social media an opportunity arises to find out more information about the audience which has high chances of checking out you brand. This provides you with the necessary statistics on the trending feature thus you giving thorough feedback on the effects of different tactics to be employed for the business. The onlookers’ preferences, the choices of the onlookers and their probable likes are neatly displayed in an elegant statistical form for analysis and proper use in implementation and interpretation. Figure out what your audience is all about. This assists you in effectively targeting the intended audience.

Customer Service

Most of the customers have been opting to using social media as an avenue for business interaction. Most of the time, clients contact businesses indirectly by posting a comment online in the social platforms. When you have a business page in the sites that are active, client issues can be addresses and solved which increases the worth of the business on social media platforms. Brands also use social media as an interaction point with the customers ensuring that the queries, issues and needs for a business are sorted out. This increases customer satisfaction and thus results to a both sided win-win situation.

Feedback

The social media sites provide a rapid avenue for feedback response. It is among the greatest merits of social channels in rapid feedback response. If new bugs or implications arise, they are promptly detected and appropriate action is taken. This allows brands to have quick responses for any bugs or implications. For the businesses not I social media, customers do not get a proper avenue to express their experiences which in turn impedes a brand’s product progress.

Brand Equity

Social media is an essential tool in judging the brand popularity. The popular brand name means the business is popular. This increases clients’ confidence in the business name. Existence of a business on social media is among the easiest ways to have a famous business. A social media user often refers to shares and likes to gauge a brand’s efficiency and effectiveness. It is that way and thus is a useful technique to avail and utilize to your own advantage.

Have A Good Competition Eye

The social media merits are not only meant for your business but also provides information on competitors’ business. This is essential in strategizing and proper planning so as to be up-to the task of meeting your competition. Furthermore there is an old adage that says that, enemies should be closer to you as compared to friends. In this particular case, enemies represent business competitors.

Advertisement

Advertisement is a key business necessity. Whether it’s a large business or an upcoming business, advertisement is necessary. The most effective advertisement is by use of the spoken word. In a business world, use of oral techniques is giving personal opinions on a brand’s services and products to someone else. This will mean, after good customer service, the business has higher chances of thriving since most people will get to hear about your brand and the splendid services. It will be an indirect advertisement form for the business until the customer goes to social media to praise the brand. This will mean more audience will get to find out about your brand from opinions of a satisfied customer.

Networking

Since most businesses depend on outsourcing, social media will provide the perfect avenue for this. Facebook is at times thought of as an informal business channel which is professional enough. Thus, a LinkedIn business account will be efficient as the site is aimed at bringing together different businesses from the whole world. Meetings with nosiness clients can take place at the most convenient online website which is secure and focuses only on businesses. Being part of a business-oriented social site will provide you with information and resources to develop your business. CEOs from various large companies will offer professional thoughts on business management.

Conclusion

Therefore, using social channels for your brand has an uncountable number of merits. A business that is existent in social media acts as boost to sales and figures in the business. Furthermore, isn’t social media a completely integrated system with two-way continuous flow of feedback and implementation? Social media is a great way for product analysis using live audience. It will help in increasing customer satisfaction that will lead to a business boost.

The post The Benefits Of Using Social Media In Business appeared first on Bill Lentis Media.

The Benefits Of Using Social Media In Business posted first on https://billlentis.home.blog

Everything You Need To Know About Mobile SEO

People around the world are addicted to their smartphones nowadays. Mobiles devices have become part of our lives and it’s changing many things including the way we use the internet. This change is also affecting SEO. It has become a necessity for every website to be optimized for mobile. This is the way to reach out to a large proportion of internet users who use mobile devices. This article will discuss how you can take advantage of this mobile revolution to deliver excellent mobile experience to your audience.

Why Is Mobile SEO Important?

Mobile SEO makes it possible for you to reach your audience in the right place and at the right time. With the discovery of new ways to use smartphones, mobile internet usage has surpassed desktop usage. There are millions of mobile phone users and in order to connect with them, you need a mobile SEO strategy that will deliver results.

Reports show that smartphone users have a higher intent of making purchases when they perform searches than desktop users. This means the potential buyers are on mobile and you need to be on mobile to tap into this market.

The Influence Of Google.

Most businesses did not pay attention to mobile before now. But when the number of mobile phone users began to increase exponentially, many online businesses started thinking about having mobile-friendly websites. Google then came along with the mobile-first index which made it compulsory for online businesses to have a mobile version of their sites. The company made it clear that it will start giving higher preference to websites that have mobile versions when it comes to ranking. Googlebot crawls the mobile website to determine the content, performance and user experience.

This development is a wake-up call to many businesses who still want to remain in business. They need to take action if they want to retain their customers.

Websites With Responsive Design Do Well On Search Engines

There are three options to choose from when developing your mobile site. You choose to have a responsive design, a separate site on a sub-domain or dynamic serving.

As far as Google is concerned, dynamic design is the best because it allows you to have one website that can adapt to any device. There will be no need to build different websites for different mobile devices and screen sizes.

It is not difficult to have a responsive website. With only one code base, you can easily maintain the site. Using a responsive design makes your site qualified for Google’s mobile-first index.

Things To Consider In Mobile SEO

Page Speed

You cannot afford to have a mobile website that loads slowly. Your mobile site should not be slow in loading pages because mobile users are very impatient. They do not want to wait for 5 to 10 seconds staring at their screens while your site tries to load. Many people expect a mobile site to load within 3 seconds. They can’t tolerate anything longer than that. So, fast loading speed is very critical to keep visitors coming back to your site.

To make sure that your site is loading at the right speed, you need to analyze its performance periodically and make changes when necessary. Your mobile website speed is highly dependent on your server. Minimizing your server response time will improve your page speed. Make sure you have adequate memory and CPU resources. Improve your server software and configuration regularly.

Also, your page speed will improve if you minimize redirects or eliminate them completely. Redirects eat up milliseconds out of the loading time, making things slower.

Some other ways to improve page speed is to optimize the images, use CDN or upgrade to HTTPS. If you do not know how to go about these, there are many professionals who offer SEO optimization services that are ready to help you.

User Experience

The user experience of your mobile site should be top-notch. Know the search intent of your customers and the common tasks they perform on your site. Ensure that they have a hassle-free experience when using your site.

Use legible font sizes. Let your calls to action be prominent and easy for your users to follow. Use unique and eye-catching designs to make them visible. You do not want your customers to spend time searching for it. It is also important to have a search option on your website. It makes it easy for users to find what they are looking for without having to search from page to page. If yours is an e-commerce site, you cannot do without a search option.

Optimize Your Site For Local Searches

Many smartphone users search on the go, and they search for things that are within their locality. Local competition is on the increase and if you’re not on top of your rankings, you will lose to your competitors. For your SEO to be successful, your mobile site should be optimized for local searches.

If you intend to reach local customers, include the name of the city your business is located. Use targeted keywords and place them close to the beginning of your tag. Your titles and descriptions should be unique and compelling.

Remember, you only have one shot to convince someone on to click on your link when your business shows up in search results. Don’t waste your chances by using irrelevant characters in your titles and meta description tags.

Another way to make your site show up in local searches is to get your business listed on top online business directories. Search for popular online directories and make sure your business is consistently listed on them. Also, check out local directories you can list your business on. The listing details should contain your business name, contact address and phone number.

The mobile landscape is going through a lot of changes. This means that your current SEO strategy will need an upgrade in the future to adapt to the changes. So you should not rest on your oars. Monitor the changes and make sure you are up to date on SEO trends.

The post Everything You Need To Know About Mobile SEO appeared first on Bill Lentis Media.

Everything You Need To Know About Mobile SEO posted first on https://billlentis.home.blog

Ten Tips On How To Increase The Views On Your Facebook Posts

You may have noticed that Facebook is not what it used to be. You simply post and your post would appear on your subscriber’s list according to timelines. Now they do not and the posts that appear on the users feed seem more haphazard and sporadic. Sporadic? No, it just the new algorithm changes. The posts that get more likes and more view seem to pop up more on the viewer’s feed compared to those that don’t.

For most marketers on Facebook, this is simply a nightmare that they can never wake. Without the right strategies, your posts end up going down the drain. However, for Facebook, it is probably a ploy to encourage marketers and users to post relevant posts in order to get better engagement with their subscribers. Well, before you get your pants in a tizzy, you can continue down this article to receive ten ways to hack or beat the algorithmic changes and get back the view on your posts.

1. Create Follow Up For Your Popular Posts

At some point, you had to share a post or two that got many views, comments, and likes. By researching on your past posts that were popular, you can find follow up topics to write. To do this note on the topics and themes of these topics in order to create their follow-ups. As you create the topics, keep the posts evolving with each follow-up in order to get your audience hooked.

2. The Allure Of Pictures

People mostly take in information through sight. With strong pictorial influence, you can move your audience (subscribers) to like more of your posts. Think up ways of telling your visual story on your page. The best way to do this is to take photos of the current activity. Giving your subscribers a view of your current activity keeps them engaged and inspired to follow your daily or weekly posts just to keep up. With the smartphones, you have a camera in your hands and you can now take photos of your activity and post them instantly.

3. Wait For The Prime Time

Any veteran marketer should know of this basic aspect of marketing. There is really no need to post any tin up when no one will see your post. To get the most views for your Facebook pots you have to know the times at which your subscribers are online. Facebook Insight is one way to do this. Using the statistics and calculations offered by Facebook Insight, you could choose at what time to send your posts out to your audience and receive optimum viewership.

4. Optimize On Facebook Live

While pictures are candid and moving, live videos give off a sense of connection to your viewers. Shooting regular videos at certain intervals and optimum times to ensure utmost viewership, you can engage with your subscribers more. Keep the videos interesting by shooting “how to”, Q&A or any or sporadic videos of your travels and awesome places you visit. Shoot videos as often as you can to keep your audience edging for the next content you post.

5. The Audience Should Relate To Your Content

The one reason why most content ends up in the irrelevant section of the internet is that most people who view it do not relate. You have to post content that resonates with your subscribers’ personal life and interests. By following up on the feedback you receive and some influential subscribers you will get the insights you need. Engage your audience by asking questions about your content and pay attention to their questions and input. Using tools like Buzzsumo will help you research on the most relevant keywords that keep popping up relating to your industry or business.

6. Get Your Audience Worked Up

Not in an angry or negative way! You have to find a way to keep your audience coming back to your page for new content. Keeps them interesting with teasers and posts of new and upcoming products. We know the reason why we cannot put a book down is the anticipation and suspense. Employing this two as tools on your Facebook page will help you hold and book your audience.

7. Keep The Ball Rolling

For every question, you receive on your posts, make sure to answer reasonably and in a way that offers information. This will help to build your image and promote more engagement. Keep track of your commentators and always be ready to answers any questions that come your way.

8. Shun Unrealistic Perfection

The common thing about total perfection is the resentment that it elicits in the hearts of men. When you are too perfect, people feel that you look down upon them. Let out a venerability and flaw, not too much but just enough to make your audience feel closer to you. One way that people connect is by celebrating their flaws together and you should not take this away.

9. Ask Open-Ended Question To Insight Engagement

People ignore closed questions or simply give short impersonal answers. Ask questions like ‘how do you feel about…”, “what is your take on…”. These kinds of questions create an avenue for your clients to share their feeling and thoughts, which are what people, want. Most people only need an ear in order to open up to the world. In a world filled with digital noise, a listening ear comes as a welcome respite. Be that listener and it might give you insight into your audience’s interests and needs.

10. Make Them As Viral As Possible

If you provoke people’s emotions on the internet, you are likely to get a rise out of them. This is the trick behind most viral memes, pictures, and posts. You have to know how to get a rise out of your audience in order to create viral-worthy content.

Well, there are ten of the best strategies. Do you have to use all or each? No, but you can use a couple at the same time in order to ensure your success. Over time of profiling your audience and using these strategies to create your content, you are bound to increase the relevance of your content on Facebook.

The post Ten Tips On How To Increase The Views On Your Facebook Posts appeared first on Bill Lentis Media.

Ten Tips On How To Increase The Views On Your Facebook Posts posted first on https://billlentis.home.blog